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Maximising Ad Spend in Google Performance Max (PMax)
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Maximising Ad Spend in Google Performance Max (PMax)

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What we expect to see more of in UK retail
What we expect to see more of in UK retail
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The power of adaptive AI in a data-driven world
The power of adaptive AI in a data-driven world
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Black Friday Secrets Revealed: Bold approach - better results
Black Friday Secrets Revealed: Bold approach - better results
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Beyond ROAS: Elevating Your Digital Marketing Strategy
Beyond ROAS: Elevating Your Digital Marketing Strategy
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The changing rules of online marketplaces mean retail CMOs need to embrace AI
The changing rules of online marketplaces mean retail CMOs need to embrace AI
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UK retailers under pressure: plunge in December sales figures point to only one solution
UK retailers under pressure: plunge in December sales figures point to only one solution
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“Upp has given us a 14x ROI. It keeps learning about our product and business performance over time so continues to optimise our performance whilst giving us control of what targets and thresholds to set for success”
Joe Bloomfield
Head of Digital, Charles Tyrwhitt