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‘Hands Free’ for Peak Paid Media Performance
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‘Hands Free’ for Peak Paid Media Performance

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AI in Retail: Debunking ChatGPT Security Myths for Marketing and Tech Leaders
AI in Retail: Debunking ChatGPT Security Myths for Marketing and Tech Leaders
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Trusting AI: How Retailers Are Using Decision Intelligence In Advertising
Trusting AI: How Retailers Are Using Decision Intelligence In Advertising 
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How AI SEO Software is Reinventing Black Friday for Retailers
How AI SEO Software is Reinventing Black Friday for Retailers
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Unlocking the advantages of Google GA4
Unlocking the advantages of Google GA4
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3 Advanced Google Shopping Management Strategies You Need This Golden Quarter
3 Advanced Google Shopping Management Strategies You Need This Golden Quarter
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Acquisition International: The Only Way is Upp.
Acquisition International: The Only Way is Upp.
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Leveraging Machine Learning for ROAS: A Step-by-Step Guide
Leveraging Machine Learning for ROAS: A Step-by-Step Guide
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How Machine Learning is Enhancing Real-Time Bidding and ROAS in Google Shopping
How Machine Learning is Enhancing Real-Time Bidding and ROAS in Google Shopping
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PYMNTS: Upp. Takes an AI-Powered Approach to Optimising Google Shopping for Merchants
PYMNTS: Upp. Takes an AI-Powered Approach to Optimising Google Shopping for Merchants
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Business Age: My big idea: Drew Smith and his Google Shopping engine Upp.
Business Age: My big idea: Drew Smith and his Google Shopping engine Upp.
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Leveraging growth in the golden quarter: What is a good ROAS, and why does iROAS™ matter more?
Leveraging growth in the golden quarter: What is a good ROAS, and why does iROAS™ matter more?
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“Upp has given us a 14x ROI. It keeps learning about our product and business performance over time so continues to optimise our performance whilst giving us control of what targets and thresholds to set for success”
Joe Bloomfield
Head of Digital, Charles Tyrwhitt