The Retail CMO’s Guide to Using AI in 2024

In the ever-evolving landscape of retail, staying ahead of the curve is paramount for CMOs seeking to drive success in the digital era. "The Retail CMO's Guide to using AI in 2024" is a comprehensive eBook tailored to empower marketing leaders with the knowledge and strategies needed to harness the full potential of advanced AI and machine learning  technologies in eCommerce performance marketing. As the retail industry undergoes a transformative shift, this guide serves as an invaluable resource for CMOs aiming to navigate the intricacies of AI implementation and emerge as trailblazers in the competitive world of digital commerce.