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‘Hands Free’ for Peak Paid Media Performance
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‘Hands Free’ for Peak Paid Media Performance

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Decision Intelligence 101: What is it, and why is it so important for retail?
Decision Intelligence 101: What is it, and why is it so important for retail?
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How to improve your eCommerce contribution margin, and why you should
How to improve your eCommerce contribution margin, and why you should
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iROAS™ is here, and it’s putting profit first for the future of retail
iROAS™ is here, and it’s putting profit first for the future of retail
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ROAS vs PROAS: What works, what doesn’t, and why we should all be thinking more intelligently
ROAS vs PROAS: What works, what doesn’t, and why we should all be thinking more intelligently
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Goodbye waste, hello profit: Why retail’s advertising problem is really a data problem
Goodbye waste, hello profit: Why retail’s advertising problem is really a data problem
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The biggest addiction in eCommerce that makes revenue but kills your profits
The biggest addiction in eCommerce that makes revenue but kills your profits
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UK eCommerce Awards 2022: Why Upp’s decision intelligence is the eCommerce innovation every retailer needs
UK eCommerce Awards 2022: Why Upp’s decision intelligence is the eCommerce innovation every retailer needs
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Positive advice for Black Friday in the wake of consumer spending cut backs
Positive advice for Black Friday in the wake of consumer spending cut backs
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Everything You Need to Know About Google Smart Shopping
Everything You Need to Know About Google Smart Shopping
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Everything You Need to Know About Google Smart Shopping
Everything You Need to Know About Google Smart Shopping
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How Upp Uses AI to Drive Google Shopping and Performance Max
How Upp Uses AI to Drive Google Shopping and Performance Max
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“Upp has given us a 14x ROI. It keeps learning about our product and business performance over time so continues to optimise our performance whilst giving us control of what targets and thresholds to set for success”
Joe Bloomfield
Head of Digital, Charles Tyrwhitt