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News & insights

online consumer behaviour

3 ways to keep up with online consumer behaviour

10 September 2020

By Drew Smith

It’s no secret that consumer behaviour has been ever-evolving since online retail has skyrocketed, but this is especially true of the last few months during the pandemic. In fact, data from IMRG showed that in the UK, online retail sales increased by 32.7% year-on-year in May, which is the highest increase since March 2008.

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